Making It In the Art World, New Approaches to Galleries, Shows, and Raising Money, a new book by Brainard Carey, was released last week by Allworth Press in both paperback and Kindle editions.
“This book is for the professional artist or the artist who wants to learn to be a professional,” Brainard Carey states in his introduction. Although that may sound like the beginning of a conventional how to book, just a few sentences further on Carey congratulates artists for being innovators in a world that values creativity, urging artist to bypass the traditional gallery system for more unconventional methods of getting their art to market. According to Carey, there is a burgeoning DIY movement going on that also pertains to visual artists doing it all themselves--their own marketing, promoting, and selling directly to the public.
Carey asks the question, “what if you could create a way of working with money that was as creative as making art? “
He then examines some of the creative ways that artists have sold their work and managed their art careers on their on terms.
Carey’s paradigm shift infuses his own brand of enthusiasm and methods of idea development with a tone that challenges artists to come up with their own new ways of earning money from their creativity. For artists already working outside the system and engaged in self-promotion and marketing, Carey presents “tools to pursue your dreams” — several chapters of practicable ideas containing real life steps to finding a patron, proposing an exhibit to a curator, and how the right winning attitude can make things happen.
Other “tools” contained in the 217 pages of Making It In the Art World include sample letters, a “workbook” portions of each chapter, and techniques on time management that Carey refers to as “the golden key” that will unlock possibilities.
Top-Ranking Social Music Making App Developer Smule Acquires Khush
Leading mobile developers join forces to redefine the $65B market for musical entertainment
Palo Alto, California, December 1, 2011 - Smule, creators of top-ranking social music making apps including Magic Piano™, Ocarina, I Am™ T-Pain, Glee Karaoke, and MadPad™, announced today that it has acquired Khush, an intelligent music app developer and creator of popular apps, Songify and LaDiDa™. The acquisition, a combined cash and stock deal which closed this week, brings together complimentary visions, technologies and teams.
"The Khush team brings world-class innovation, unique technological talent, and a passionately shared vision for the future," said Jeffrey C. Smith, co-founder and CEO of Smule. "Joining forces with Khush represents the next step in our plan to bring accessible, fun, and sometimes bizarre music making experiences to everyone."
Smule and Khush are leading innovators in the rapidly growing market for mobile entertainment. Together, the companies' customers have downloaded nearly 30 million apps and created more than 350 million songs. Combined, Smule and Khush experienced more than 500% user growth over the past 12 months.
"Our goal is to make musical self-expression as ubiquitous as social expression is today," said Prerna Gupta, co-founder and CEO of Khush. "The success of apps like Songify and Magic Piano has brought to bear our belief that all humans are inherently creative, and we are thrilled to be uniting with Smule in our common quest for a musical utopia."
• Songify (Khush), a top ranked app with more than 5 million downloads, magically creates songs from a user's spoken words, allowing you to Songify everyday aspects of your life, including perhaps your love of pets such as cats or even a skirmish with police.
• Ocarina (Smule) downloaded more than 6 million times, converts your phone into a flute-like instrument, sensitive to your breath, touch, and tilt.
• Magic Piano™ (Smule), downloaded more than 6 million times, allows everyone ranging from a toddler to a Juilliard grad to earn scores by playing their favorite songs, spanning from Lady Gaga's "Bad Romance" to Beethoven's Pathetique sonata. Magic Piano users collectively play more than 1 million songs a day, striking 25 million notes per hour on average.
"The market for musical entertainment has changed dramatically since the arrival of Apple's iPhone just over three years ago," Smith continued. "People are looking for more than MP3 downloads and streams; instead, they want interactive, immersive, and social experiences. By combining with our friends at Khush, we have the opportunity to emerge as a principal actor redefining the $65B market for musical entertainment."
Both companies share deep academic roots. Dr. Ge Wang, co-founder and Chief Creative Officer of Smule, is an assistant professor at Stanford University in the Center for Computer Research in Music and Acoustics (CCRMA). Dr. Parag Chordia, co-founder and Chief Technical Officer of Khush, is a professor of computer music at Georgia Tech and serves as the director of the Georgia Tech Music Intelligence Lab.
The Khush team will remain in Atlanta, GA, will continue to function as an independent studio under the Khush brand, and will increasingly leverage Smule's Sonic Network, a social fabric allowing users to create and explore music together.
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